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Network
- inetnum : 3.5.24.0 - 3.5.31.255
- name : AMAZON-BYOIP
- handle : NET-3-5-24-0-1
- status : Reallocated
- created : 2018-04-25
- changed : 2019-08-02
- desc : -----BEGIN CERTIFICATE-----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-----END CERTIFICATE-----
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| Latitude | 47.6348 |
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| Metro Code | 819 |
| Timezone | America/Los_Angeles |
| Postal | 98109 |
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The Effects of Firm Generated Content in Social Media on …
Email marketing (digital media) to customers’ in-store purchase behavior, the results of this study contribute to the research streams in integrated marketing communications and multi-channel marketing. From practitioners’ perspective, we quantify and compare the size effects of FGC to that of television advertising and email marketing.
Thearf-org-unified-admin.s3.amazonaws.comThe Chief Marketing Officer: A Role Theory Perspective
Email: [email protected] Neil A. Morgan Indiana University Kelley School of Business 1309 E. 10th St. Bloomington, IN, 47405-1701 Email: [email protected] Lopo L. Rego Indiana University Kelley School of Business 1309 E. 10th St. Bloomington, IN, 47405-1701 Email: [email protected] *Corresponding Author
Thearf-org-unified-admin.s3.amazonaws.comIntroduction to Artificial Intelligence in Advertising
432 PARK AVENUE SOUTH • NEW YORK, NY 10016-8013 Introduction to Artificial Intelligence in Advertising September 2018 Artificial intelligence (AI) means different things to different people (Sullivan, 2017).
Thearf-org-unified-admin.s3.amazonaws.comDoing Well by Doing Good: The Benevolent Halo of Social Goodwill
The idea that companies that do good will also do well is often used to encourage firms to engage in corporate social goodwill. Once considered niche items, it is no longer surprising to
Thearf-org-unified-admin.s3.amazonaws.comCustomer Value Measurement - thearf-org-unified-admin.s3.amazonaws…
“Making customer value strategies work begins with an actionable understanding of the concept itself.” -Robert Woodruff (1997) Introduction Customer value has been of continuing interest to marketing researchers and practitioners
Thearf-org-unified-admin.s3.amazonaws.comFeeling of Missing Out (FOMO) and Its Marketing Implications
Ceren Hayran, Lalin Anik, and Zeynep Gürhan-Canli investigate the popular concept of “FOMO” the feeling of missing out on desirable experiences in one’s environment that one is
Thearf-org-unified-admin.s3.amazonaws.comBroadcasting and Narrowcasting: How Audience Size Impacts …
Many others to consider. Because groups are not seen as unified or possessing stable dispositions, perceivers often do not waste time and cognitive energy trying to focus on a group in the moment of interaction (Hamilton and Sherman 1996). Narrowcasting, in contrast, should encourage other-focus. Having people think about a
Thearf-org-unified-admin.s3.amazonaws.comThe Impact of Referral Coupons on Customer Behavior and Firm …
Instance, users could invite others via email to Dropbox, and both referrer and referee received additional free storage space. Anecdotal evidence suggests that this referral program was largely responsible for the tremendous growth in Dropbox’s user base from 100,000 registered users in
Thearf-org-unified-admin.s3.amazonaws.comMarketing to Hispanics – The ARF
Sep 15, 2020 To further, through research, the scientific practice of advertising and marketing © the Advertising Research Foundation.All rights reserved. - Privacy PolicyPrivacy ...
Thearf.orgTHE HANDBOOK FOR USING AI IN ADVERTISING RESEARCH
Contents introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 chapter 1: the evolution of ai ...
Thearf-org-unified-admin.s3.amazonaws.comInformation Disclosure in Negotiating with Informed Customers
TX 78712, USA. Email:[email protected] Florian Zettelmeyer is Nancy L. Ertle Professor of Marketing and the Chair of the Marketing Department, Kellogg School of Management, Northwestern University, 2001 Sheridan Rd., Evanston, IL 60208, USA. Tel: (847) 467–0932. Email: [email protected]
Thearf-org-unified-admin.s3.amazonaws.comMARKETING TRANSFORMATION FOR GROWTH Balancing Scale to …
Publicis peoplecloud | proprietary and confidential. do not distribute. 15 connects to a workflow across categories connecting media, content
Thearf-org-unified-admin.s3.amazonaws.comCross-Media Advertising Effectiveness Using Passive Measurement …
Email: [email protected] Voice: 415-603-8685 . Title: PowerPoint Presentation Author: LDickinson Created Date: 4/22/2013 12:00:15 PM ...
Thearf-org-unified-admin.s3.amazonaws.comPresenting the ARF Code of Conduct - thearf-org-unified-admin.s3 …
Contact Email: Contact Phone: Proposed Compliance Liaison: OF ARF . Title: Presenting the ARF Code of Conduct Created Date: 4/18/2019 5:32:39 PM ...
Thearf-org-unified-admin.s3.amazonaws.comARF ATTENTION MEASUREMENT VALIDATION INITIATIVE
ATTENTION VALIDATION INITIATIVE 4 SEPTEMBER 2023 Initiated in 2022, this project stems from the advertising industry’s heightened focus on attention
Thearf-org-unified-admin.s3.amazonaws.comM A R K E T I N G S C I E N C E I N S T I T U T E Reports
Jun 9, 2020 at www.msi.org. Questions regarding subscriptions may be directed to [email protected]. Singlereports Articles in MSI Reports are available in downloadable (PDF) format at www.msi.org. Pastreports MSI working papers published before 2003 are available as individual hard-copy reports; many are also avail-able in downloadable …
Thearf-org-unified-admin.s3.amazonaws.comAlgorithmic Exclusion - thearf-org-unified-admin.s3.amazonaws…
Phones..Email addresses...Names. Agenda 1. Algorithmic Exclusion? 2. Sparse Data 3. Fragmented Data 4. What are the effects? 5. Provocative Conclusions. Based on Algorithms of of Data Brokers. What Kind of Predictions are bought by data broker clients (Lotme) Age (76%) Gender (61%) Income (50%) Education (40%)
Thearf-org-unified-admin.s3.amazonaws.comAmazon Web Services
Amazon Web Services
Thearf-org-unified-admin.s3.amazonaws.com01-107.qxd - thearf-org-unified-admin.s3.amazonaws.com
MARKETING SCIENCE INSTITUTE • Report Summary # 01-107 Building Customer-Based Brand Equity: A Blueprint for Creating Strong Brands Kevin Lane Keller Building a strong brand has been shown to provide numerous financial rewards to
Thearf-org-unified-admin.s3.amazonaws.comIntroducing - Amazon Web Services
Capabilities within their MMM framework, "Unified Models." Simple linear regression has given way to more advanced statistical techniques, frequently hierarchical Bayes (See glossary). However, the regression model built on weekly DMA level data is still a common denominator. Marketing mix models typically incorporate all of
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